Infogroup® was founded in 1972 with $100 and a revolutionary idea – instead of thumbing through countless Yellow Pages looking for sales leads, what if a salesperson could buy one list containing information from every single phone directory in the U.S.? That vision grew from a start-up business run out of a garage and today, Infogroup is a global powerhouse of information solutions.
As the leading compiler of business and consumer information, our data fuels our business, but we provide much more than data. The Infogroup family includes industry-leading market research companies, database companies, sales and marketing companies, and list brokerage and list management companies. More than 4 million global customers use our products and services to find new customers, grow their businesses, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. Approximately 95% of Fortune 500 companies and 80% of Fortune 1000 companies are our customers. Our diversity gives us a competitive position as a company, as well as the ability to best serve our Fortune 500 and Fortune 1000 clients, the government, small businesses, and consumers.
Infogroup has an extensive distribution channel into medium-sized businesses, small businesses, small office/home office (SOHO) markets and sales executives. We sell directly to these markets. We employ several distribution channels such as direct mail, telemarketing, email marketing, and our own sales force.
Infogroup is divided into three groups: Database, Services and Market Research.
Database Group
Our Database Group provides sales leads and mailing lists to salespeople, small offices and home offices, entrepreneurs, small and medium businesses, and Fortune 2000 corporations. The top five Internet search engines in the U.S. rely on our databasesto power their local search and directory offerings. In addition, 90% of vehicles with in-car navigation systems use Infogroup’sPoint of Interest (POI) data.
Our company was founded on the principle of high-quality, accurate information; it remains our top priority today. Infogroup is the only company to telephone-verify our business information, and we’re the only company to compile 12 proprietary databases under one roof. Our research staff places more than 26 million phone calls a year to ensure our information is the freshest, most accurate and most comprehensive available. The Database Group includes: American Medical Information, American Church Lists, Credit.net, DirectoriesUSA, infoCanada, infoUK, infoUSA.com, OneSource, ReferenceGROUP and Salesgenie.com.
Our databases change approximately 65% per year. They include:
15.5 Million U.S. & Canadian Businesses
2.2 Million U.K. Businesses
3.5 Million Brand New Businesses
12 Million Executives & Professionals
830,000 Manufacturers
229,000 Big Businesses
5.5 Million Small-Business Owners
210 Million Consumers
72 Million Homeowners
13.5 Million New Movers Per Year
3.6 Million News Homeowners Per Year
12 Million Bankruptcy Filers
Services Group
Infogroup offers a broad range of tools to increase business efficiency and success. Our Services Group provides list brokerage and list management, direct mail, database marketing services, email marketing services and catalog marketing services.
The Services Group has a sales force of more than 200 account executives who call on Fortune 1000 companies. These clients have a sophisticated need for databases, database marketing and email marketing.
Market Research Group
Our innovative Market Research Group provides insightful solution for businesses around the globe, and uncovers answers to tough social issues. Our proven market research process helps businesses better understand the needs of their customers, employees and future clients. In addition, we partner with CNN on the CNN/Opinion Research Poll.
Investor Relations
